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Client: Netball South Africa Investment Group
Project: Logo Modernisation & Brand Identity Design
Netball South Africa Investment Group, the fundraising arm of Netball South Africa, required a modern and professional logo that accurately represented their mission to elevate and support the sport of netball within the country. The goal was to create a brand identity that would resonate with
potential investors and sponsors, while also maintaining a connection to the heritage and energy of netball as a sport.
We were tasked with designing and modernising the logo for Netball South Africa’s Investment Group. The objective was to craft a dynamic brand identity that would not only appeal to corporate stakeholders but also align with the progressive vision of South Africa’s netball future.
This included creating a versatile design suitable for a variety of digital and print applications.
With a tight deadline of just 48 hours, our team delivered a comprehensive brand identity package.
This included:
• A full logo design, combining visual elements of netball and a professional investment motif
• A standalone icon for simplified use
• A stacked version of the logo for versatile branding needs
• A shortened logo for compact placements The designs were produced in multiple colour variations to ensure adaptability across different media, and we provided the logos in both .jpg and .png formats to allow for seamless use on diverse backgrounds.
Our design approach maintained close collaboration with Netball South Africa, ensuring that the final output aligned with their vision. Clear communication and rapid feedback cycles were instrumental in delivering the project within the 48-hour deadline.
The updated logo has helped position Netball South Africa Investment Group as a credible and professional entity in the fundraising and investment space, enhancing their appeal to potential corporate partners. The fresh, modern identity has contributed to increased visibility, helping the organisation continue its mission of developing netball in South Africa.
This concise case study effectively highlights Impacta’s design capability and commitment to delivering quality work under tight deadlines, while also showing how the work benefits the client in terms of brand positioning.
tash@impactaagency.com
